7.9

Frontline•Season 23•Episode 4

The Persuaders

7.9/10 · 13 votesNov 9, 2004

Ranked #10 of 14 in Season 23•−0.1 vs season avg

Discussion

FRONTLINE takes an in-depth look at the multibillion-dollar “persuasion industries” of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning

Previous episodeE3 · Rumsfeld's War Next episodeE5 · Is Wal-Mart Good for America?

Seasons45

All 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45

Season 23 Episodes16

Sacred Ground

The Choice 2004

Rumsfeld's War

The Persuaders

Is Wal-Mart Good for America?

E6 7.3

Secret History of the Credit Card

E7 10.0

Al Qaeda's New Front

E8 7.6

House of Saud

E9 6.1

A Company of Soldiers

E10 8.1

The Soldier's Heart

E11 8.7

Israel's Next War?

E12 8.1

Karl Rove -- the Architect

E13 8.1

Death of a Princess (Updated)

E14 8.4

The New Asylums

E15

A Jew Among the Germans

E16

Private Warriors

Cast1

Will Lyman

Self - Narrator (voice)

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Episode Summary

"The Persuaders" is episode 4 of Frontline season 23. It scored 7.9/10 from 13 votes, ranking #10 of 14 episodes this season (season average 8.0). It aired on November 9, 2004.

Next: E5 · Is Wal-Mart Good for America?Best of Season 23