During a dinner that Alex made for the family, Headmaster Crumbs visits to reveal that with this selfless act, the Russo children can finally have their family wizard competition.

Alex hates being compared to her older brother, Justin, so she asks a genie to remove the resemblences.

Alex may have her chance to shine when she finds out Dr.Evalinie's plan to take away Justin's powers during a tournament at the school.

Alex joins Justin's wizard class to try to move up in the competition. Max joins a sophisticated wizard society. They suggest he move the wizard competition up and he moves it to a few days away. Max quits the society because he finds out that they are taking advantage of him. Alex and Justin transform into Max in an attempt to change the date of the family wizard competition back to it's original date and succeed. In the end of the episode they accidentally turn Max indefinitely into a little girl.

Professor Crumbs is planning to check on the Russo's to see how their wizard training is progressing. This causes Alex and Justin to panic since they don't know how to explain "Maxine", and they try to find a way to turn Maxine back to Max. Meanwhile, "America's Got Talent" runner-up Jackie Evancho sings at Tribeca Prep's "Spirit of America Play", which gives Harper a run for her money as she takes the stage for the first time.

Harper gets zapped into a Cinderella Book.

So she could go on a date, Alex uses a magical pocket elf to pass an exam for Spanish. However, a chocolate-devouring pocket elf is sneaked into her purse in a plot divised by her brothers.

Gigi invites Harper to her annual tea party and Alex gets mad when she accepts. Alex learns that Gigi plans to embarrass Harper so she uses her magic to get back at Gigi.

Alex wants an easier way to complete her Art History assignment, so she brings historical masterpieces to life to help her complete her worksheet. Meanwhile, Jerry and Max use a spell to play football in the house, which turns out badly.

Justin wins an essay contest that allows him to go on the S.S. Tipton and meet London Tipton. Alex soon becomes friends with Bailey Pickett, and uses magic to bring Harper on-board. Max and Zack Martin compete against each other in many crazy challenges. The crossover continues on The Suite Life on Deck: S01E21 Double-crossed (II). It ends on Hannah Montana: S03E20 Super(stitious) Girl (III)

Zeke seeks magic as a new hobby, and when Alex impulsively and secretly assists in one of his routines, he begins to suspect that he himself might be a wizard, and consoles Harper about this, forcing her to convince Alex to either expose the truth about wizardry to him, or she will.

The Russos visit the beach and come across Zelzar, a fortune-telling machine that Jerry warns the kids will give wizards real fortunes. Alex receives a seemingly lethal fortune, causing the kids to bargain with Zelzar in order to change her fate.

Alex wants unlimited use of magic from her parents, after she meets a fellow wizard at her school who is allowed unlimited magic from his parents. There is a meeting which Alex sets up between the two sets of parents.

Alex makes a mannequin come to life and goes out with him, in order to make Riley jealous. Meanwhile, Jerry and Theresa go out of town and leave Justin in charge of the household.

It is Alex's 15th birthday and she uses the switching spell to avoid being in her Quinceanera. Justin and Max have to learn how to dance for Alex's party.

When Alex, Harper and Justin are accidentally transported into a silent movie, Justin and Harper begin to recognize a closer bond between them. Things heat up at the restaurant when Theresa and Jerry begin arguing about who has the more difficult job. To determine who's right, the two switch places.

Max, now Maxine, has become the center of Jerry and Teresa's attention, leading Alex to become jealous. Justin takes Maxine to karate class. Harper tries to keep Zeke away from the Russos in order to avoid having to explain Max being replaced by Maxine.

Justin, Alex, Rosie and Harper go to an angels club while Theresa and Jerry enter Maxine in a beauty pageant.

When Justin's students fail their exams, he instinctively accuses Alex, but Alex knows she's not to blame, causing her to discover the true culprit. Meanwhile, Teresa and Jerry find that they saved nothing of Max's childhood and seek help from Harper to recreate it.

Justin learns that his new pet beagle is actually a magical dragon. To his dismay, someone else claims the "dog" and enters it in a local canine competition.

Justin does not let Alex into an R-Rated movie, so she uses magic to get in. However, she may accidentally get into the film, too.

Justin gets a zit before his prom date with a junior, and to make matters worse, Alex accidentally animates it.

Justin has some competition from a popular classmate when he wants to be chosen for the World School Summit at the U.N. Meanwhile, Alex becomes in love with herself due to a potion.

Justin casts a spell on himself to impress a girl, and ends up being the baseball team's star pitcher. When Alex finds out, she uses it to become the catcher's "good luck charm".

When Jerry's fun-loving brother comes for a visit, Alex tries to get him to be her magic teacher instead of her strict dad.