Puglia is a sought-after tourist destination: hospitality has risen to high standards. Bruno Barbieri accompanies the four hoteliers through farmhouses and trulli, between countryside and sea views.

Turin is a refined tourist destination, which the hoteliers Federica, Silvia, Piergiorgio, and Ingrid help us discover: four hotels, each with a different philosophy of hospitality.

In Liguria, Bruno Barbieri meets Stefania, Nicola, Giovanna, and Alessandro. The hoteliers showcase very different establishments from four locations along the Ligurian Riviera.

Rome is the capital of tourism, and to welcome so many people, a diverse offer is needed. This is exactly what the hoteliers Paola, Pasquale, Elena, and Andrea propose.

The rivalry between Bormio and Livigno is well-known, and the hoteliers are well aware of it. Will Franca, the only woman from Bormio, manage to beat the three hoteliers from Livigno?

Bruno Barbieri is in Umbria. Four hoteliers, Monia, Leonardo, Eleonora, and Lena, guide us through Umbrian hospitality among villages, castles, and farmhouses.

Bruno Barbieri sets off to discover Sicily and its hospitality. From Catania to the slopes of Mount Etna, four high-level establishments offer four different types of tourism.

Verona, the city of love... and hospitality! Guided by Bruno Barbieri, Andrea, Luisa, Tamara, and Stefania compete to determine the best hotel. Who will win?