Doremi Harukaze comes across a magic shop and calls out the owner, Majorika, for being a witch, turning the latter into a witch frog. Now, she must become a witch apprentice herself to return Majorika to her normal self.

Doremi and her best friend Hazuki Fujiwara want to swap lives for a day, as they both feel that the other is luckier. However, this leads to a few consequences.

After fixing up the magic shop and dubbing it Mahōdō, the girls await their first customers and are visited by a singing witch wholesaler Dela.

Nobuko Yokokawa is a liar in the girls' class, but nevertheless amuses everyone with her imaginative stories. When Aiko believes in her and realizes she lied, she becomes very hurt.

The three girls prepare to take their first witch exam, but Doremi must spend the day supervising her younger sister Pop. Pop wants to go to her grandparent's house by train by herself. When it comes to exam time, Hazuki and Aiko earn fairies for passing the exam. Doremi fails the exam, so she doesn't get a fairy.

After failing to pass the level 9 exam, Doremi is given another chance. Her goal is to find medicine for Motamota. Luckily, Doremi passes and gets her fairy, but she does it with the help of Aiko and Hazuki, who come to see her out of worry.

Doremi's fairy Dodo runs off after being scolded, so the girls use their new magic spell, Magical Stage, to try and find her.

Miss Seki and the vice principal drop by the magic shop after photos of the girls working there arise.

After being insulted by Takao Kimura, Marina Koizumi refuses to take care of the school's flowers. Hazuki is determined to help Marina realize Kimura is remorseful.

A young boy named Misaki Shibayama trades in his favorite shirt to get a charm to help his older brother Daichi play in a soccer game.

The girls take the Level 8 Exam in which they have three hours to clear three obstacles unknowingly chosen beforehand.

Majorika gets purchased by Pop. Pop treats Majorika like a plush toy and she takes her to school one day.

Majorika gets purchased by Pop. Pop treats Majorika like a plush toy and she takes her to school one day.

Doremi's father takes her and her friends on a fishing trip with a young boy who shares his passion.

On the last day without magic for breaking the laws of the Witch World, Hazuki is kidnapped by two conmen and only Doremi and Aiko can rescue her.

Majorika loses her shop to Dela in a card game, and her arch-rival Majoruka takes over.

After noticing that the people around them are becoming ill due to Majoruka's charms, Aiko, Doremi, and Hazuki use their magic to break the spell.

With the shop under enemy control, the girls must find a way to get in to take their Level 6 Exam.

After her father gives Aiko a new harmonica and decides to throw away the old, cherished one, she runs off to Hazuki's house. There, they find an extra magic bead, which they use to gain entrance to their exam.

The girls get a hold of Majoruka's crystal ball and are challenged to a magical duel for control of the shop.

Pop is appointed as a witch apprentice after witnessing her sister and friends perform magic. She uses magic to create ghosts at her kindergarten sleepover, and Doremi, Hazuki, and Aiko help clean up her mess.

When returning the injured Kanae Īda to her father's steak shop, Doremi and the others discover the pall of bad luck covering the place and set out to uncover the mystery. They are appointed as Pureleine by the Queen to capture Bad Cards, as they have hearts pure enough to be able to do so.

The girls receive the Purelein Personal Computer from the Queen to capture the Bad Cards that exist in the Human World. Upon start-up, they are introduced to Oyajīde, the captive wizard who let loose the cards.

Doremi comes across a cute tennis player named Yutaka Kashiwag at Hazuki's summer house and falls head over heels for him, but her snobby classmate Reika Tamaki also has an eye on him.

Doremi accidentally loses her tap at the Summer Festival.