Alex Polizzi returns to help a couple with their beach-front business in the Merseyside resort of Southport. John and Mel opened a craft ale bar and started renovating the flats above it into a hostelry despite having no experience. With the residence more of a building site than a boutique hotel, Alex has to get stuck in as the first guests are due in a matter of weeks.

Near the historic city of Bath, business partners Rowena and Mike are running a boutique hotel that is on the brink of going under. Operating the property more like a home than a hotel, Rowena's hospitality means the business is running at a huge loss, so Alex Polizzi attempts to teach these hoteliers how to turn a profit from their customers.

Alex Polizzi heads to Colliters Brook Farm near Bristol, to try to make sense of owner Richard's struggling business and help make his dream a reality. After being forced to run a makeshift B&B from the farmhouse instead of his original plan to renovate an old barn on his property, Richard has been trying hard to get his dream back on track, but crippling debts have led to him being stuck in a rut, with no clear direction. Alex can see huge potential the farm, but getting Richard to pull everything together and maximise his profits proves one of her toughest challenges to date.

Alex Polizzi turns up at Churston Court in Devon a day early, just to get some idea of what she’s really in for. Naturally it’s a dismal picture of dark decor, clutter and no one on reception. Reviews are poor and owners Chris and Jonathan need help. With her customary no-nonsense breeziness Polizzi encourages the pair to motivate their staff and to change the oppressive red decor.

A former vicarage, the sprawling, 43-bedroom Forest Park Hotel in Brockenhurst is set in scenic woodland and is in a perfect location for the New Forest’s many visitors. It should be very successful, yet online reviews have been very mixed. Local builder Sean Perry has owned the place for four years, investing a small fortune in a refurbishment programme and getting through numerous managers in the process. A desperate Sean now asks Alex Polizzi to help him.