When Zoe and Joel look for a more permanent residence, they find a place owned by one of Zoe's relatives; Lemon receives a tempting offer; George and Lynly's connection grows.

Wade somehow convinces Lemon to dress up as Joelle as part of a scheme to convince Joelle’s ex-boyfriend that he didn’t actually see Wade and Joelle together. Lavon asks Zoe to help him figure out why Didi has been avoiding him, but once Zoe uncovers the shocking reason she isn’t quite sure what to do with the information. George comes to Zoe for advice in determining whether there is a medical explanation for the behavior of one of his clients.

Zoe's attempts at online dating hit a few snags until Rose and Max take matters into their own hands and play matchmaker. Faced with yet another set back with the Rammer Jammer, Lemon and Wade are close to throwing in the towel. George tries everything he can think of to prove to Tansy that they belong together, but she still has her doubts. Brick and Shelby decide that they might have acted too rashly, which forces them to make a difficult decision about their future together. Meanwhile, Lavon refuses AnnaBeth's help in stopping the feud with the competing town's Mayor, leaving her to take a different tact.

When Brick is asked to help with the local cabaret, he nominates Zoe to save the day. Lavon feels defeated about the possible merger with Fillmore, so it is left up to AnnaBeth and Lemon to motivate him to put up one last fight. Lynly continues to become more jealous of George's close friendship with Tansy, and keeps a close on eye him. Meanwhile, Wade is excited about his new romance, but grows concerned when he notices that she is pulling away.

Joel hires unreliable workers to assist with the renovations; Lavon tries to keep busy by organizing a renaissance fair; Wade is excited about an upcoming anniversary.

Zoe discovers something shocking about the local minister and his wife, causing quite a stir among the residents of Bluebell. Lemon is determined to find the funds to renovate the town’s historic bridge that was destroyed by Hurricane Katrina, but first she is put in the extremely awkward position of having to convince Lavon to choose her proposal over so many other worthwhile submissions.

Noticing that Zoe is feeling homesick, Lavon suggests that she host his annual pre-game homecoming party to help her feel more connected to Bluebell. Zoe jumps at the opportunity and decides to enlist the help of her friend Gigi from New York, but as it turns out New York and Bluebell have very different ideas of what makes a good party. Meanwhile, George and Wade hatch a plan to get even with their high school nemesis, Jimmy, but when Lemon catches wind of their scheme she wants in on the action, too.

Zoe decides that it’s too soon in her relationship with Judson to go to the annual Sweetie Pie Dance so instead she makes plans to have a sleepover with Rose, whose parents are going out of town. George misplaces the save the dates for his upcoming wedding which causes major trouble in Lemon paradise. Lemon wants her father to finally move on from her mother leaving him, so she secretly gets him a date for the dance.

Zoe Hart is thrilled to see snow in Bluebell, but the rest of the town is superstitious that it will bring bad luck. When Lavon’s parents make a visit to Bluebell, Lavon thinks it’s the perfect opportunity to introduce them to Didi, but the introduction doesn’t exactly go according to plan. Lemon and George make a big decision about their future.

After Zoe tricks Jonah into spilling a secret about Brick, she unintentionally makes things worse for Brick in his love life. Following Brick’s advice, Zoe decides she must finally express her feelings, but timing never seems to be her strong suit. Wade and Lemon must learn to work together, but things go awry when they each try to prove that they know what is best for the new Rammer Jammer. Knowing what Wade and Lemon are up to, Lavon and AnnaBeth agree to not get involved, but that might be easier said than done. Meanwhile, Tansy’s brothers surprise her with an unexpected visit, leaving George to look after them and put up with their wild antics.

Zoe secretly starts to see patients again in BlueBell; Lavon tries to bring a minor league baseball team to town; George needs Zoe's help with a medical situation.

Zoe reluctantly agrees to allow Joel to throw her a birthday party at Lavon's to help cheer him up, but things go awry when her mom surprises her with a visit. Vivian wants to meet Wade's dad, but Wade is leery of how she might react. AnnaBeth gets an interesting request from the Belles that she was not expecting but, in light of recent developments might be the perfect distraction for her. Meanwhile, George is determined to prove to Tansy that his nemesis Scooter McGreevy has not changed and is fooling everyone.

Fast-talking New Yorker Zoe Hart has her life all figured out until she is turned down for a prestigious fellowship she had been certain she would get. Desperate, she decides to finally accept the offer of a kindly stranger, Dr. Harley Wilkes, whom she met at her medical school graduation, and who had proposed she join his small medical practice in Bluebell, Alabama.

Zoe tries to win over residents of Bluebell by participating in the Founder's Day parade, but an unfortunate incident only makes matters worse.

Zoe enters a gumbo contest in yet another attempt to prove she can fit in as a Bluebell resident; Lavon has a crush on Zoe and Brick's new receptionist, and the news sours Lemon; and Zoe and Brick must look past their differences to save someone's life.

When Nascar’s Brian Vickers has to drop out of hosting Bluebell Junior League’s annual turtle race, Lemon is reluctantly convinced that the mayor is the perfect replacement as her co-host. Zoe is asked out on a date by a handsome local veterinarian, Dr. Judson Lyons. Wade has an unexpected visitor who stirs up all kinds of trouble for him.

Wade signs up for the Bluebell Battle in hopes of winning the five thousand dollar prize, but when he strikes out finding someone to be his race partner, he must swallow his pride and ask Zoe. Meanwhile, Rose is jumping for joy when Frederick Dean finally asks her out on a date, and George and Lemon meet with Reverend Mayfair to discuss their relationship issues.

Lavon’s big plans of making BlueBell a Spring Break destination hits a roadblock when the competing town tries to lure the partiers away. With the help of Ruby Jeffries, Lavon creates a competition that is bound to attract some attention. Eager to join in some much-deserved fun, Zoe agrees to give partying a try with Jonah, but seeing them together makes George jealous. Wade and Lemon decide to compete in Lavon’s contest in order to win the grand prize to buy the Rammer Jammer, which they have learned is for sale. Meanwhile, Brick has been acting odd and when everyone begins to notice they force him to seek treatment.

When the town decides to put on a performance of Shakespeare's most iconic scenes, George and Zoe refuse to play Romeo and Juliet, but eventually agree just to prove to everyone that they are over each other. Lemon and Wade are excited about taking over the reigns at the Rammer Jammer, but things come to a halt when they lose all the staff two days before opening. Meanwhile, Brick decides to offer a week of free counseling to everyone in BlueBell and winds up helping the two most unlikely people, but in his effort to help others he learns a secret he has been keeping from himself.

Zoe beings to grow leery of how much time Joel and Wade hang out, especially when it begins to interfere with Joel's writing. Ready to blame it all on Wade, Zoe does her best to entice Joel back into writing. Lavon is using the excuse of coaching his track team to avoid talking to AnnaBeth. Meanwhile, Lemon encourages Brick to start dating again. George and Lynly discuss whether they want to talk to Lavon about their feelings for each other.

In a last ditch effort to stop the merger, enlists the entire town's help to try and convince the Lt. Governor that BlueBell should be named a historic town. Zoe and Joel continue to debate where to live, but the best option lies with Zoe's relative, who does not like New Yorkers. Wade takes a big step in his relationship by meeting Vivian's son, but he soon realizes he has a long way to go to win him over. Meanwhile, Lynly is having some trust issues with George, which starts to create tension between them.

Driving home late one night from a house call, Zoe accidentally hits a man but can't find any signs of him when she gets out of her car. Later, she sees the man's photo hanging in the Rammer Jammer, and George has to break the news to her that the man in the picture died over a year ago. Meanwhile, Lemon and George are ready to buy their dream home until Lavon steps in and refuses to authorize the purchase because it is one of Bluebell's historic properties. Zoe's mom shows up in Bluebell hoping to reconcile with her daughter after keeping the identity of Zoe's real father a secret Zoe's entire life.

After a wild night of partying, Wade wakes up with a massive hangover, an uninvited houseguest and no memory of what happened the night before. Meanwhile, George takes an unplanned roadtrip to New Orleans, and Lemon finally confesses her troubles to her father, Brick.

Zoe is trying hard to stay away from Wade, but when Rose enlists her help in throwing the first BlueBellapalooza, she is forced to ask Wade to convince his old band mate to be the musical act on short notice. Wade convinces George to start playing the field and agrees to be his wingman, but when Wade stands him up, he decides to follow the seemingly questionable advice solo. Meanwhile, Brick tries to trick Lemon into working for him, but she is determined to keep her waitressing job, that is until one of her customers ends up needing medical attention.

When George’s parents come to visit, they are thrown when they meet his new girlfriend, Tansy, and George’s mother devises a plan that forces George and Zoe to address their feelings for one another. Lemon discovers that Brick has a secret girlfriend and is shocked when she finds out who it is. Meanwhile, Annabeth is smitten with a charming British visitor to the town, but Lavon grows suspicious of him and is determined to uncover his real identity.