Andy, Mr. Carlson and Herb visit Dayton to try and land the advertising account for Vicky Von Vickey jeans. While Mr. Carlson worries about the notorious Dayton poisoner, Herb romances an old high school acquaintance and Andy has trouble with his slide projector.

Trying to compete with WPIG's traffic helicopter, Les starts doing traffic reports from a World War I biplane piloted by a crazy war veteran.

When Herb's family is featured in the show ""Real Families"", he is sure that they can serve as an example of a clean living family. Unfortunately, the image Herb wants to convey is different from the reality shown on screen.

When Herb is called for jury duty, Andy takes over as sales manager and soon discovers just how tough it is trying to sell advertising time or collect from deadbeat clients. Meanwhile, Venus becomes acting program director and has to deal with Les's plan to disguise himself as a black man so that he can do a series of reports based on the book Black Like Me.

Once again, Mr. Carlson plans to give the staffers almost no Christmas bonuses. But in a dream brought on by eating one of Johnny Fever's brownies, the ghosts of Christmas past, present and future visit him to show him the error of his ways.

On a day when the furnace has broken down, Mama Carlson pays a surprise visit to the station and catches Johnny drinking in the broadcast booth.

At Mr. Carlson's church auction, Herb buys a painting that Bailey loves. He tries to get Mr. Carlson or Bailey to buy it from him...until he learns that it might be valuable.

When Mr. Carlson rehearses a dull speech in front of the WKRP staff, all the staffers drift off into daydreams about what they would most like to be: Herb as a Latin-American dictator, Jennifer as a '30s movie star, Les as a reporter covering the Blitz in 1940, Bailey as the President of the United States, Andy as a radio Mafioso, Venus as a standup comedian, and Johnny as a rock star.

Herb has accidentally spray-painted his daughter's pet frog Greenpeace pink, and brings the frog to the station trying to find a way to save its life. Meanwhile, Les convinces Johnny that he is suffering from the dreaded ""schistosomiasis.""

Johnny signs a contract to host a music TV program unaware that the songs will be disco.

Johnny signs a contract to host a music TV program unaware that the songs will be disco.

When it is announced that the Flimm Building is to be torn down, Bailey starts a campaign to have the building declared a Cincinnati landmark. Everyone pitches in to help, until Mr. Carlson gets his mother's permission to build a new and better building.

The Secret Service refuses to grant Les credentials for a Presidential press conference, suspecting him of having radical affiliations. It turns out that the man who raised Les wasn't his father, and that his real father was a card-carrying Communist.

Herb's three-martini business lunches with an ad agency representative are causing him to mess up even more than usual, and it begins to seem that his use of alcohol as a sales tool is turning into a drinking problem.

In honor of their 25th anniversary, Arthur and Carmen Carlson plan to get married again. They want a small, private ceremony, but Mama Carlson has other ideas.

Everyone is in the grip of urban paranoia after the station is robbed.

When Johnny learns that his first ex-wife is planning to remarry, he is overjoyed at the thought of not having to pay alimony, and celebrates by inviting Bailey to take a trip with him. But he feels less happy about the situation when he meets the obnoxious womanizer his ex-wife is going to marry.

The staff of WKRP considers joining a union. Mr. Carlson is furious and rushes to his mother for advice, while Andy tries to appear neutral in this labor-management conflict.

While his apartment is being fumigated, Johnny accepts Bailey's offer to stay at her place, causing everyone at the station to think that the two are sleeping together. Johnny's also afraid that he's in danger of losing his time slot to Rex, the afternoon DJ, and when Bailey tries to cheer him up, he mistakes her friendliness for a come-on.

Herb tells everyone that he's going on vacation, but Les and Jennifer discover that he's actually checked into the hospital for heart tests.

With Herb in the hospital, Mr. Carlson pretends he is Herb and is impersonated by Les for an advertising client.

When Johnny receives $24,000 in a legal settlement, Venus convinces him to use the money to invest in a condominium at Gone With the Wind Estates.

Andy starts taking Mama Carlson out after hours in the hopes of getting her to pay for a new transmitter for the station. But he begins to suspect that she might have more-than-businesslike expectations of him.

Mr. Carlson goes with Carmen to a college reunion where he learns the disillusioning truth about how he and Carmen first met; Bailey is frustrated in her attempts to get a computer for billing; Venus can't get a moment alone in the booth with his latest date.

Herb sells ad spots to a seller of ""diet pills""; after it turns out that the pills are a legalized way of selling speed to teenagers, it also turns out that the station can't legally get out of running the ads.